- one of my employees has been alleged of a crime by a customer - business name has been publicized in the media - customers are asking for refunds
It all depends on how big the business is and the cost/benefit of changing it.
If you feel the cost of renaming is less then the work involved in fixing the situation (create content to rank higher then the allegations / paying for a reputation expert) - then do it.
Answered 10 years ago
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