Questions

I want to start a platform that helps teens and young adults prepare to navigate the real world - from filing taxes to job interviews, health insurance, renting/buying a place, saving for retirement. We will partner with relevant companies offering insurance, banks, career prep etc. I suppose this would be an affiliate scheme? Or pay to list? Just wondering if there's another way to monetize? Like partnering with companies or unis?

Ultimately, it depends on what your strengths are, and what contacts, connections, resources, and levers that you can utilize.

There are a lot of different ways to monetize this. I would focus on one of the area first, and look to partner with a non-profit organization who has an aligned mission. Trying to cover Job interviews, financial education, Real estate, and investing is a big undertaking. Focus on one, gain traction and expand.

For financial literacy, organizations like Junior Achievement have a local chapter with active programs in financial literacy for students. They also already have existing relationships with local banks, and big donors.

Non-profits are always looking for new programing and content. If you have the content, you can build a relationship with the non-profit where their corporate sponsors buy your programs at a wholesale rate, and your program is distributed through the reach of the non-profit.

The other option is to create micro courses for each topic, and create a monthly or annual subscription model to access all the courses. This turns you into a media company where you will need to be creating new content on a monthly or annual basis to provide continual value, and keep customers paying.

Happy to hop on a call and jam on any other ideas or angles that you think play to your strengths.


Answered 4 years ago

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