1.Send business card Yes, by post. This is a great way to reach out to all of your customers, whether they are already tech-savvy or are about to become ecommerce converts. Reminder, and it shows that you have invested the time and effort in providing them with improved services.
2.You can also send an email when you have your customers' email addresses. Be short and to the point and highlight a single action by inviting them to explore your web store. You can even customize it with a link so that they can see your most frequently purchased products in your webshop.
3.Inform your customers with instruction videos. Create short how-to videos that show your customers how to order online and share via email and social media. Aside from being helpful, it's also a great way to increase brand awareness and attract new customers.Promote online shopping with special webshop discounts Offering exclusive webshop discounts is a great way to encourage your customers to try out your new webshop.
4.Invite them to get free shipping or a promotional code. You can even get creative and organize a scavenger hunt in your webshop at a discount for all attendees. Help your customers log in. Challenge your customer service or sales team to encourage customers to order online.
5.Redirect all phone calls with questions about invoices and orders to the online self-service portal. Even if your customers aren't ready to order online, you can still refer them to the portal for an instant overview of prices, order history, current orders, stock levels and more. Request access data as soon as possible to encourage the use of your online portal.