Content curation is a great idea because it provides a great source for "easy" content. Lots of businesses have trouble coming up with blog post ideas and finding time to write the post ideas they do come up with. If you fit curation into your posting schedule, then that takes some of the pressure off of the idea generation and writing cycle. This could be something you do once a week or once a month, and the real key is to figure out if it's content that your target audience would want to read and share. In the end, they won't care if it's curated or not; they just care about great content that teaches them something they don't already know or helps them to keep up with their industry.