You need a transitional CMO that brings people in and allows your results to close the sale. If these are typically $500+ creative projects, seek someone with B2B experience. Otherwise someone with ecommerce experience is still ideal.
Having a smart call to action at the end of each blog post is generally a good practice. Make it stand out, and make sure to add value to the visitor by signing up. I strongly recommend A/B testing (also called split-testing) your sign up call to action. That's the only way for you to improve t...
This kind of problems a lot of companies face but obviously there is a solution. Although, it would involve huge amount of patience and dedicated efforts but result is guaranteed. Intensive use of LinkedIn is the best bet instead of focusing on keywords. A lot of people do use LinkedIn but their ...
There is a lots of important aspects of a product page here's a few to start: - Page should match your facebook ad style - Add to cart button should be professional looking - Proper description - Reviews & other social references - Live chat button - Exit pop I'm a conversion optimization exper...
This is a complex topic. Far more complex than can be answered in here. Best to hire an expert to help you with this, because Google will penalize you if they visit the same URL multiple times where different content is returned. You can research this yourself by digging into the Google Search...
I have some thoughts on this, that I hope could help you: Your traffic comes easy: Who doesn't want to make a million dollars in no time? But after jumping from your articles, people realize, that this is harder work than they thought. You are not just pushing product - you are asking people to...
Make sure you are offering a product others want to purchase at a competitive price. You can do your own research regarding competitive pricing or use software that assist with the detail research. Your question does not note what types of product you are selling; however, most product sells ar...
I would consider every product page on your site a landing page worth driving traffic to. Almost everything you would do to optimize a landing page for performance can be done to your internal site pages. This will 1) help you get better results from your existing pages and 2) save you time from ...
1) The whole team is growth focused, but I'm the only who helps guide and lead the strategy but for the most part, we know our core metrics and we have a development process for reviewing / assessing / testing / adjusting, etc. So I guess that's me. 2) We have many tools, and all depends on the...
Let's start with digging into your target audience... Do they currently have art in their commercial spaces, or are they commercial spaces who have no art in public spaces? They are going to have different needs - the spaces with art will want to know "how" to work with you, while the businesses ...