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Article

Making Media Work: 5 Ways to Avoid Media Failures


  

Although it might be tempting to pretend a media failure never happened, a single failure can be seriously detrimental to a startup or emerging media company.



Article

Dreaming in Technicolor


  

It’s hard to decide who has changed the most in the last 12 years: Thrillist or its co-founder and CEO Ben Lerer.



Article

Does it Matter if I Own 51% of my Company?


  

We all have heard that "just getting 51% of the company will help us control the board and rule the world!" But in startup companies, that's often not the case.



Article

Content Marketing Simplified: Win Big with Good Work


  

Don’t overcomplicate content marketing. Publish great content for the right people in the right places, and you'll generate significant website results.



Article

Founders Discuss The Journey from Startup to Stable Business


  

Questions that begin with consideration of status, ultimately prove fundamental matters of how to build a healthy, profitable company.



Article

What is a Product Roadmap?


  

Everything you need to know about product roadmaps and how to create them.



Article

10 Bits Of Sales Wisdom From An Enterprise Expert


  

Creating a healthy sales organization is imperative for startups that want to eventually scale-up. Mastering the ups and downs of sales cycles requires that you get a lot of important factors right –from hiring and managing, to prospecting and pitching, to reporting and pipeline analysis, and much more.



Article

Protect Your Brand: Push Your Product, Not the Promotion


  

Rather than make the brand part of a promotion, make the promotion part of the brand. You’ll turn your promotions into opportunities to develop your brand.



Article

Efficiently Launching Your New Web-Based Business Idea in 2017


  

Before you approach investors, focus on building out and maturing your idea—which can be faster and cheaper than you’d think.



Article

Operations and the Bottleneck of Innovation


  

Your startup is only as innovative as its people. Shift how your team perceives success and failure to encourage their creativity and as a way to foster their entrepreneurial spirit.



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