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Article

Making Media Work: 5 Ways to Avoid Media Failures


  

Although it might be tempting to pretend a media failure never happened, a single failure can be seriously detrimental to a startup or emerging media company.



Article

Your 10-Step Guide to Website Maintenance


  

Here's how to keep up with website maintenance. With these measures in place, it’s sure to run like a well-oiled machine.



Article

Dreaming in Technicolor


  

It’s hard to decide who has changed the most in the last 12 years: Thrillist or its co-founder and CEO Ben Lerer.



Article

These 4 Travel Startups Are Doing It Right


  

When you’re launching a travel business, there are many “what ifs” and “what nows” — especially if you’re a rookie. It’s almost too easy to get caught up in the excitement. Whether you’re trying to build out too many related products before perfecting your core business, struggling to gauge the strength of a potential partnership, or micromanaging your staff, it might be a good idea to take a step back and gain a little perspective from the pros.



Article

How to Create a Customer Service Culture on People Power


  

Ari Rabban, CEO of Phone.com, discusses how to create a customer service culture by making the customer-service commitment part of your company’s mission.



Article

Content Marketing Simplified: Win Big with Good Work


  

Don’t overcomplicate content marketing. Publish great content for the right people in the right places, and you'll generate significant website results.



Article

6 Most Common Roadblocks Web Designers Face


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Andrew Kucheriavy, founder and CEO of Intechnic, has encountered just about every obstacle web designers come across. Here's what he's learned.



Article

10 Bits Of Sales Wisdom From An Enterprise Expert


  

Creating a healthy sales organization is imperative for startups that want to eventually scale-up. Mastering the ups and downs of sales cycles requires that you get a lot of important factors right –from hiring and managing, to prospecting and pitching, to reporting and pipeline analysis, and much more.



Article

Protect Your Brand: Push Your Product, Not the Promotion


  

Rather than make the brand part of a promotion, make the promotion part of the brand. You’ll turn your promotions into opportunities to develop your brand.



Article

Joshua Davidson on Customer Service (Part II)


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Learn just how much in-person relationships and caring for existing customers matters to your business.



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