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Account Executive (AE)

Account Executive (AE)

An Account Executive (AE) is the salesperson responsible for closing B2B deals end-to-end, owning the sales cycle from qualified opportunity through contract signing. AEs typically pick up opportunities from SDRs or self-source, then run discovery, demo, proposal, and negotiation. Quotas scale with deal size, and the AE role is the most directly revenue-tied position in most sales-led companies. It's the closer role; sales productivity often pivots on AE quality and capacity.

The AE role specifics:

Owns the deal: from qualified opportunity to closed-won (or closed-lost). End-to-end accountability.

Carries a quota: typically $0.8M-$2M+ annual quota for SaaS AEs, scaled to ACV band and segment.

Compensation structure: 5...


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