Neil Patel is renowned as a marketer and entrepreneur. As co-founder of KISSmetrics, Crazy Egg and Hello Bar, he has found enormous success: he was even named a Top Online Influencer by the Wall Street Journal, and a Top 10 Online Marketer by Forbes.

If you have a few minutes, watch the video below to hear Neil ruminate on how to drive traffic to your site through creativity. We’ve also outlined the major points below for your easy perusal.

Tap Into Your Creativity

Believe it or not, Neil Patel’s first entrepreneurial effort was a failure. He was self-admittedly young and naive, assuming that the adage “If you build it, they will come” applied to Internet marketing. He soon learned this was untrue, and then went broke paying a professiona...