When does having "more" become a liability?

As Founders, we all start with nothing, so we're heavily conditioned to keep asking for more — more customers, more revenue, more capital, more resources. More is always better, because we have so little.

Yet if things go well, at some point we do have more stuff. We've got a successful company, a great income, and lots of toys. For the first time, we start to realize that getting "more" starts to become extremely expensive, and potentially not worth it all.

So, how do we figure out what that perfect balance is for us? How do we avoid falling into the trap of not being able to stop ourselves?

Who am I Really Competing Against? What if we're all competing in a game we can't actually win?

How to Fin...