It was the glitch heard ‘round the skies. Just this past summer, a brief computer outage grounded thousands of Delta Airlines flights. The carrier lost $100 million in revenue, and the entire airline industry saw a spike in consumer complaints over the ensuing months.

This was merely the culmination of America’s rocky relationship with commercial air travel, as airlines are consistently near the top of the Better Business Bureau’s list of most complained-about industries.

As an entrepreneur, does the above anecdote leave you feeling eager to launch a business in the airline industry — or does it make you want to run away from it as fast as you can?

If you’re leaning toward the “run away” option, have you forgotten about a company call...