Money Doesn’t Define a Successful Startupby Wil SchroterMoney does not directly equal success in our startup. Real success if pursuing our goals without having to compromise our souls. Continue
Why Our Founder Reputation Mattersby Wil SchroterHow we represent ourselves as Founders follows us throughout our startup journey. It's more than first impressions, it's how we handle everything from shaking hands — to closing doors.Continue
What’s the Downside of a Co-Founder?by Wil SchroterIs having a Co-Founder worth its weight in ownership? Before you see the downside, make sure you know what you're willing to give up for it.Continue
Treat Departing Employees like Future Employeesby Wil SchroterWhile saying goodbye to departing employees isn’t easy, how we handle it is totally in our control and can impact our future professional relationships.Continue
How a Founder should Communicate in Crisisby Wil SchroterDuring a crisis there is no time for fluff. Knowing how to communicate directly and effectively is exactly what our startup needs.Continue
What If The Founder's Personality Is A Startup's Liability?by Wil SchroterDuring the early days of my first startup I stumbled upon a huge liability that was killing us quickly — me. Continue
What Should We Teach Kids About Startups?by Wil SchroterKids are natural entrepreneurs. They possess the most powerful skill any of us can have: a natural tendency to question everything.Continue
How Can I Creatively Pay My First Employees?by Wil Schroter"I'm a cash-poor startup Founder looking to bring on my first employees. I can't afford full salaries, so what creative options can I use to get the help I need?"Continue
Celebrate the Tiny Wins Like Super Bowls by Wil SchroterBuilding a startup isn't about big victories. It's about tons and tons of tiny victories that eventually lead to a big victory.Continue
When Should My Side Hustle be Full Time?by Wil SchroterNow that we're getting some traction on our side hustle, the real question is, when do we go all in?Continue