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Oftentimes, Founders are stuck in the idea that they need to add more features to make their product appealing and saleable. Instead, our focus should be on making sure that we’re doing the core product right — and nothing else matters.

Despite the onslaught of negativities, failures, and success seemingly slipping away, when a Founder remains optimistic, they can always redirect focus on what to do next.

As Founders, we're in the business of making dreams come true — particularly our own — so when everyone around is telling us how amazing we are, it's really hard to wake ourselves up and realize none of it is real.

Over the years, societal and political issues are topics that can either encourage healthy discussions and debates within the team or instigate friction and division within the company. The question is, HOW do we talk about these issues?

We easily take for granted all the rewards our startup provides, and we often find this out after it's already gone.

Equity is the most important asset of a startup, both in its formation and as it grows. As such, we have to be super mindful of when (and how hard) we pull that trigger.

The tools and software you use in your day-to-day sales and marketing are called Martech. This is an abbreviation of “marketing technology” and this is what you should know about how to stack it.

Introductions are favors, and favors have value. How we ask for an introduction is an important component not only to ourselves, but to those we are asking to introduce us as well.

While startup stress might not ever diminish completely, how we manage it can help us navigate balance in our lives as Founders.

During a crisis there is no time for fluff. Knowing how to communicate directly and effectively is exactly what our startup needs.