ArticleGreat Ideas All Start As Dumb Ideas

Great Ideas All Start As Dumb Ideas

Great companies are born from dumb ideas.

That's now how we think about them, though. We all have this fantasy that great companies start with a clear, genius vision for the world, and the rest of our time is spent just realizing that vision. That sounds awesome, but that's not at all the way ideas work, and that fundamental misunderstanding by Founders prevents a lot of great companies from ever forming.

No Shame in Dumb Ideas

The reason as Founders we prevent ourselves from finding great ideas is that we're ashamed of pursuing dumb ideas. Facebook was a dumb yearbook app long before it became the most powerful social media tool in history. In fact, before I go listing a ton of examples of every major company you've heard of that was a dum...

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