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Partner Introduction

Partner Introduction

A partner introduction is the act of connecting with a partner-level investor at a venture firm rather than associates or analysts. The distinction matters because partners have actual investment authority and partner-level engagement is required for serious investment consideration, while associate engagement (though useful) doesn't drive decisions. The discipline is engineering partner-level introductions deliberately rather than accepting associate engagement as a substitute. Most rounds get decided by partners; partner introductions are the higher-leverage path.

The hierarchy:

Partners (general partners, managing directors): make investment decisions; lead deals; sit on boards.

Principals: senior investors, sometime...


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