One of my goals as the CEO of Litmus is to build the company I want to work for. It’s the reason we offer 28 days of paid vacation, the best equipment, Spotify accounts, retirement plans, stock options, and so on.

It’s also the reason we give our employees the freedom to work anywhere.

The decision to become a remote-first company — i.e. work wherever you feel empowered to do your best work — was an important inflection point for the organization. We’d spent years hiring local talent in Boston and London, all the while making exceptions for great people in other cities and countries.

Inequalities developed. Our remote workers felt comfortable taking a break to run a quick errand or go for a run. Our local employees adhered to a more tradit...