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ArticleHow to Outsource Even If You’re a Control Freak

How to Outsource Even If You’re a Control Freak

Do you find it hard not to micromanage every little aspect of your business?

Are you guilty of wishing that you could just clone yourself?

You’re not alone, but you can become far more effective when you outsource everything you don’t absolutely HAVE to be involved with. Plus, there are some tasks that — sorry — someone else could be doing much better — as challenging as that can be to admit to yourself.

Here are three essential keys to make sure that delegating part of your work is as painless (and even as enjoyable) as possible.

Choose Tasks to Delegate

These are the things that you don’t really want to do, but are scared to let go of. Some examples might include work-related minutia, like posting to social media, filter...



ArticleEstablishing a Referral Network

Establishing a Referral Network

Got questions? Ask thousands of world class expert mentors from Clarity.fm!


What’s a good way to establish a solid referral network?

 

I am asking clients for their dentists’ names and then calling them up one by one. Few dentists are willing to meet me, and I find the process tedious. I am curious to find if there’s another, more efficient way to reach my target clients. I am looking for something other than website SEO.

Humberto Valle, Entrepreneur, answered:

Hello, I’m a marketer and strategist by trade. One of the best in Arizona, where I reside.
I can guarantee you that a fundamental reason is that you are calling and talking more about you instead of them. Do your homework on dental services. Aim for one ...



Article“Be Powerful”: How the Women Leaders at Plated Built a Culture of Female Empowerment

“Be Powerful”: How the Women Leaders at Plated Built a Culture of Female Empowerment

Data has shown that companies with more women leaders are also more profitable. At Plated, an NY-based company that delivers pre-portioned ingredients and recipes each week, women leaders are committed to growing and developing a culture of female empowerment and leadership from the bottom up.

BAWS (Bad Ass Women’s Society), Plated’s internal women’s group, was born from the realization that Plated was a first job or a first startup environment for many of the women working in HQ.

“Having this group here to meet and do things every week makes us happier employees who work better together on their own, so the return on investment is clear. Having a support group helps us all work better,” said Elana.

Besides helping the team work bett...



ArticleInfographic: Why We Like, Comment, and Share on Facebook

Infographic: Why We Like, Comment, and Share on Facebook

Have you ever wondered why people like, comment, and share on Facebook? If you haven’t, you should. Why? Because understanding why people enjoy doing these things will help you generate more Facebook traffic.

So, if you want to get more Facebook traffic, first you need to understand what motivates people to use Facebook. I’ve created this infographic to help you gain that understanding:

Click on the image below to see a larger view:

Click here to view an enlarged version of this infographic.

Conclusion

When it comes to generating traffic from Facebook, I’ve seen firsthand that writing blog posts that are interesting, important, timely, and funny usually does the trick.

By leveraging the data in the infographic above, you should start seein...



ArticleRenovating Your Startup Office: Creating a Google Space on a MySpace Budget

Renovating Your Startup Office: Creating a Google Space on a MySpace Budget

Years ago, I was having ice cream with my wife on a hot summer night and I overheard a group of 16-year-olds talking about how one of them went to work with his dad. I remember him saying:

“I went to his office and it was so boring. Everything was bright lights and pale colors. If I had to be in an office all day I’d make it just like my bedroom and enjoy hanging out there.”

I distinctly remember looking at my wife and saying, “That kid has it figured out. I spend 14 hours a day in a room I don’t want to be in with a job that I love.” I vowed one day to change that.

That was ten years ago. It apparently took a really long time for me to act on this one, but I finally did, and I have to say the kid knew ...



Article6 Mistakes to Avoid During Your First Pitch

6 Mistakes to Avoid During Your First Pitch

Question: What is the No. 1 thing I should avoid when making my first-ever pitch and why?

The answers below are provided by members of FounderSociety, an invitation-only organization comprised of ambitious startup founders and business owners.

Not Communicating Your Value Proposition

Don’t lose focus of the overall goal of communicating your value proposition. If the prospect fails to see it, you’ll never get them sold no matter how hard you tried or how much effort went into your sales deck.

Steven Newlon
SYN3RGY Creative Group

Winging It

The best pitches look like they’re off-the-cuff, but they’re not. Smooth delivery and confidence comes from a lot of practice. I’ve heard so many people say, “I speak...



ArticleHow Do I Get People to Take Me Seriously?

How Do I Get People to Take Me Seriously?

Getting taken seriously as a Founder is real work.

It's not some entitlement that's handed to us when we've achieved some career milestone. No matter who we are, we all have to fight for our ability to get taken seriously.

Why do I need to work so hard, shouldn't people reserve judgment?

That would be fantastic, but the world just doesn't work that way. Especially among Founders whose credibility is tested on so many fronts — from acquiring customers, to pitching investors to hiring staff.

Our ability to establish our credibility early and often is critical to our success from the moment we found the company.

How can I change the way I present myself in a room?

Believe it or not, body language sends huge signals.

A well-presented Founder ...



ArticleBreakout Contacts: A Super-Powered Sales Leads List

Breakout Contacts: A Super-Powered Sales Leads List

As a founder working on his newest project, Andy needed really good leads. But most “email list” companies sell you a load of crappy emails; and only emails.

He wanted key influencers, specifically at tech companies, and he wanted email and phone and social links. So he built BreakoutContacts to do it.

It uses some pretty slick AI (artificial intelligence) to comb through, analyze, and validate hundreds of data points per company and person. Then, and this is the part that too many services skip, good ol’ fashioned human effort kicks in to manually re-verify everything.

The process is slow. Like, never-will-this-ever-scale slow. But, Andy has been able to get a 100% conversion rate on the contacts he’s reached out to. There’s nothing more ...



ArticleThe 20 Best Startup Podcasts for 2020

The 20 Best Startup Podcasts for 2020

The past few years have seen an explosion of podcasts — it seems like everyone wants to get in on the audio. And startup founders (many of whom have probably been listening to podcasts since they started in the early aughts) are no exception! But how do you know what to listen to in this vast sea of startup podcasts?

Don’t worry — we have you covered. Here are the top 20 best startup podcasts as we head into 2020. Grab your noise cancelling earphones — and get listening.

1. Startup Therapy

Hosted by Startups.com founders and serial entrepreneurs Wil Schroter and Ryan Rutan, Startup Therapy is an inside perspective on issues startup founders really care about. From what to expect in your first year after launching to how to deal with the e...



Article3 Essential Growth Strategies for Startups with Cameron Herold

3 Essential Growth Strategies for Startups with Cameron Herold

Cameron Herold is an accomplished entrepreneur and growth guru, having built 4 companies to over $100 million in revenue. He is also the author of Double Double, a guide to doubling revenue and profit in 3 years. Cameron sat down with us to share three of his best growth strategies for building a successful company. Read more below or watch the full video here.

Create a Vivid Vision

This “vivid vision” is a 3-4 page written description of exactly what you want your company to be three years from now. More specific than a mission statement, this paints a picture of your ideal company and makes it easy for employees to work towards that vision. Once you have the final plan, it is easy to reverse engineer and create manageable steps to get to...



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