Elizabeth WellingtonMarketer, Brand Strategist, Writer,

Creative entrepreneur. I help innovative companies tell stories that matter. Select Clients: Google, Fidelity, Hubspot, Prudential. Featured In: Fast Company, Entrepreneur, The Muse, Travel and Leisure, Charlotte Observer.

Recent Answers

First, congratulations on launching your curated newsletter! That's an amazing step, and you should pat yourself on the back.

There are a few different tactics you can take to get people to subscribe to your newsletter. I recommend applying all of them and seeing what sticks.

1. Locking an enticing, enriching piece of content and requiring sign-up for access to the doc.

2. Engaging with your target audience on social media — consistency is key here.

3. Publishing for online magazines that fit your ideal reader to broaden your reach on wider platforms.

I would love to give you more insights about each of these tactics (especially the third). There are some definite "do's and don'ts" when pitching publications — I would be happy to offer you some insights during a call.

As a consultant and writer, I need to juggle a lot of different deadlines and demands. I've found that the best app for me is Asana. It's customizable, so I can adapt it to every project while maintaining a cohesive calendar with all of my deadlines.

That said, I also pair Asana with an old-fashioned notebook and pen. Instead of writing to-do lists, I write have-done lists. At the end of the day, I benefit from a clear picture of what I've accomplished that day — it allows me to step away from my work with a clear mind, knowing that I've tackled a fair number of projects.

If you need help managing your projects, feel free to reach out for my input. I've written about productivity for Fast Company, Inc. and Entrepreneur — I would love to share more thoughts with you.

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