Featured products on different platforms. A new startup coming out every 5 seconds. An endless feed on Twitter. Hundreds of newsletters on the email. Interesting articles on Medium and Pocket waiting to be read. What's going on? How to deal with all of this? Whenever I start reading or following entrepreneurs I get this fear of missing out. What should I do?
How to Gain Clarity in a Confusing World 😬
With so many marketing tactics or growth hacks to choose from, how do you prioritize which to invest time and money into?
How can you STOP being confused by all the marketing tactics that constantly pops-up? 🤔
Marketers push you daily to try their new tactics, whether it is Snapchat, Instagram, Podcasting or similar.
How to decide whether to test something new or not? 🤔
The question that I ask myself in these cases is, even if this thing fails, would it build a long-lasting asset anyway?
When Tim Ferriss started his podcast he had no idea whether it would have been a success or not.
He then realized that even if this project would have failed,
he would anyhow improve his speaking skills and connect with amazing people.
A similar story it's from Dan Johnston, a well-known Location Independence Coach.
He started doing videos on Youtube years ago,
Views were not that many initially, but over time he began to gain an initial following on Youtube
What he noticed is that also the views in his past content increased over time while he gained notoriety.
Are you building long-lasting assets or chasing tactics due to FOMO? 😱
Need clarity? I help entrepreneurs, consultants and freelancers get more traffic, generate more leads and get more customers → Call me now