I'm building a SaaS platform related to big-data. Beta release is scheduled for end of April. The first customer is on board and ready to pay 25 to 50k, including licensing and services fees. This customer is also a SaaS provider and intends to white-label my product and provide it to other big customers such as AT&T. At the same time, having worked for them, I know that Verizon and Cisco would be potential customers. I also have good entries in these two companies that I intend to leverage for business development purposes. However, I am a software developer and business development isn't really my thing. Hence my question: what are some effective ways to quickly setup a business development team without breaking the bank? My goal is to find the low hanging fruits and identify and possibly onboard 4 to 10 customers before getting out to raise some money. Does this strategy even make sense to startup experts and successful entrepreneurs out there?

It sounds like you are going after high value targets who have layers and layers of insulation between your company and decision makers. If it were me, I would find someone either on here or on Linkedin who have existing relationships in your core industries and work out compensation deals with them directly. Everyone is different with how they want to be compensated, however, since you have self-funded, any revenue is good revenue at this point. I have some ideas for you if you want to contact me directly.

Answered 4 years ago

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