Questions

I've been creating educational content for online business for years, have millions of views and have created over 1,000 videos. While previously providing for free, I've finally decided to try to monetize it. My problem is I have the knowledge, but struggle to organize the info into modules. Also, I am not sure what format to present the info in ie, video form, a book, slideshow, etc. I've sat down to attempt to create courses a couple times and I wind up with single chapters, 20 pages long, where I shoot off in all different directions. I also struggle with what format to release this information in. I have a tendency to ramble and also have so much info to share, I get off track and try to share it all at once as opposed to breaking it down. Any advice for a first-time course creator in terms of how to organize the info? For example, by category and short 1-3 minutes modules or larger chunks of 10 or 20 minute videos?

If by format you mean doc, ebook, powerpoint, video or audio, the answer is all of them. That will give you the widest reach and it's fairly easy to do with free software.

Start with the text to map out the course then add that to powerpoint. Make a screen recording of you running through the powerpoint slides. Extract the audio from the video. By the end you should have a transcript, powerpoint, audio and a video version.

You can package these separately then bundle them together or split them at at different price points (always stacking the deal towards the full bundle).

This will give you the greatest reach across platforms and higher product value.

To extend this you would add the buyers to an email list and continue to market to them into the future. As the saying goes, the money is in the list.


Answered a year ago

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