Adam PressmanI've helped a number of folks become millionaires.

My mission is to change how people find, fund and perform the great work that changes lives, maybe even the world.
Firms choose to work with me because I help them achieve more, work less, and celebrate often. I use the leadership style of intrepid sea captain and the methods and lessons for which Fortune 500 firms pay millions yet my clients pay as little as $20/day.

I'm challenging the orthodoxy in how people find the job they deserve using the agency model that provides clarity in the greatest asset people have, themselves and the value they bring. Together we identify the people that are a complete match to further both careers and ensure a win for both parties. I use the proven model that sells actors, celebrities and even products to get people into the jobs they deserve.

I'm lowering the risk of investors and recipients of crowd funding, forever changing the broken capital model and flipping the reality that 85% of ventures fail to one of 85% success. The patronage model is so "old school" it's "new school" and alters the model because the investors seek the success of the venture, not the return on investment. Because of the lower risk picture, barriers to entry are lower for both investors and fundraisers, increasing the availability of funds and decreasing the cost of proper management, the two biggest reasons for the 85% failure rate of ventures.

I'm fascinated in what's important for you and wonder how cool it would be for us to work together at getting better at it.Only about one in every two dozen people I meet are really willing to do what it takes to get from good to great in what they do. I work with these folks, who, like me, are convinced that their success will make the world a better place. Together we uncover the hidden waste and real value in their business, get unstuck and ensure they achieve more, work less and celebrate often.

Recent Answers

Good answers so far. I'm going to take apart the question though...CRM systems aren't to find leads or better leads. Remember it's a CUSTOMER relationship management program. There's great tools to help you find leads and make them customers.. I say this because it leads to the real role of CRMs in the role we leverage it, to be the "assistant buyer' to our customers. What I want to see in a CRM is what's important to them, not to me. In fact, if, like Linked In does, I could see on a customer's record, people in industries like him and what they're posting/tweeting etc, news stories important to those with his title as well of course as his history with my company, that's an ideal CRM. I'd like him to welcome every call and email I have because I've identified something important to him, sometimes before he does himself.

Lots of great answers here on motivation and there are many (well seven really) ways people are motivated. Should your question seek an answer more closely aligned with the economic motivation of an equity share, perhaps a lesson from our crowdfunding experience will help. We often counsel entrepreneurs (who, like you, are seeking to gain committed motivated folks) that a revenue royalty approach may be best. In fact to preserve more control, avoid diluting ownership or otherwise impeding later rounds of funding, and to know in advance the most such a motivation will cost you, a share provided to each person of the revenue might be an attractive option. In the context of an employee this is the well proven model of a commission. No surprise there. Thinking about how other stakeholders in your organization, such as partners, suppliers, just plain believers might be motivated to help you achieve your mission. Sure you could rely on commissions but what if the spouse of your employee is a better salesperson than they are? Just some food for thought if you are seeking an alternative to the "stock options" motivator and the resulting complications.

One of the ways I advise entrepreneurial folks to grow the income they need for making their ideas executable, profitable and sustainable is to invest in a program to teach them trading in the finance markets (equities, debt, commodities and currencies) This provides an income hedge as well as a great education in how businesses work, are built, bought and sold. I've seen my clients gain financial security with just a few hours each week freeing up their time and freeing them from worry that obstructs the realization of their product, service or cause.

Tough question without some context to give a succinct answer. Obviously an incremental improvement that will benefit a large group of users can be solicited in a survey. Apps that are "expert systems" delivering knowledge for specific circumstance or user communities may require more thorough engagement, (a first aid app for campers or sailors for instance). Whatever way of gathering use cases or other user suggestions for performance or feature improvement, what is common to all is the need to have a great system for estimating time, sweat and dollars to do it so you don't make false promises and a way to keep everyone focused (a huddle or sharepoint) so that the promises you make are kept.

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