Neha is a fintech entrepreneur building her startup of a cross-border payment infrastructure company enabling fast, compliant crypto on-ramps and off-ramps — starting with India and expanding globally. Since inception, she has scaled to over $100M+ in processed volume across India, UAE, USA, and Hong Kong.
Under her leadership, her startup has partnered with 12+ banks, built regulatory-first infrastructure, and is powering INR payout rails for DAOs, wallets, remittance platforms, and global service exporters.
With a background in finance and tech, Neha brings a unique blend of compliance expertise, product thinking, and GTM execution. At Carret, she leads strategy, fundraising, and growth — with a mission to become the backbone for Web3 and cross-border payments.
-> Start with a Problem You Genuinely Care About
Not just a cool idea.
Ask yourself:
“Is this a real problem? Would I still care about solving it even if I don’t get rich?”
The best startups solve problems that bug you or affect people you deeply understand.
-> Talk to People—A Lot
Don’t build anything yet.
Go talk to your potential users or customers.
Listen. Don’t pitch.
Ask what they’re struggling with, how they solve it now, and what sucks about those solutions.
-> Build a Scrappy Version (MVP)
Now make something simple that solves part of the problem.
Not perfect. Not polished. Just usable.
It could be a Notion doc, a Google form, a WhatsApp group—whatever gets real feedback.
-> Put It in Front of Real People
Don’t wait until it’s “ready.”
Launch fast, even if it’s ugly. Get real users or buyers.
Start small. Charge money early if it’s a business. That’s the real test.
-> Iterate Based on What You Learn
This is where most people quit.
You’ll hear crickets. Or “meh.” Or worse.
Good. That means you’re in the game.
Tweak it. Reframe it. Try again. Stay close to your users.
-> Keep It Simple, Focused, and Small
Don’t try to do everything.
Start with a narrow audience and one clear value:
“I help [specific person] solve [specific problem] using [specific method].”
-> Build Momentum, Not Perfection
Startups aren’t made in a day.
They’re built in tiny steps:1st user, 1st paying customer, 1st tiny win
Stack those and you're a founder. Simple as that.
-> Ask for Help
You don’t have to do it alone.
Talk to other founders. Get a mentor. Ask dumb questions.
Everyone’s winging it. Seriously.
-> Stay Lean. Stay Real. Stay in the Game.
Fancy office? Nope.
Pitch deck with animations? Nope.
Burning your savings with no customers? Hell no.
Keep it lean, keep it honest, and keep going.
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