Hi, I'm in the process of upgrading and integrating into a new email marketing platform. I'm looking to get the following out of my email marketing campaigns. - drip (autoresponder) campaigns - event based email campaigns - targeted segmented email campaigns I feel like email marketing platforms like GetResponse/Aweber with their batch and blast mentality are on the decline. This is why I'm thinking of integrating with a marketing automation platform like Customer.io/GetVero to get more targeted email campaigns sent to the right leads in my database. Has anyone made the transition into using a service like Customer.io/GetVero to manage all you email marketing campaigns instead of a traditional email marketing platform like GetResponse/Aweber? Thank you!
A fine question. The two answers below address this nicely. I'm one of the founders of Vero. If you have any questions please get in touch, I'd be happy to answer.