Questions

What are your digital strategy tools of choice?

Digital strategy covers the gamut of customer intent, activities and phases. What's in your toolbox to get the bigger picture? If you're a tool vendor, please add a disclaimer line.

4answers

I don't use a lot of tools for my startup, just this ones:
-intercom.io - really great to schedule automated messages and it can be synced with your database and have custom fields. Very easy to setup
-Google Apps (analytics,gmail, webmaster tools)
-Monitor Backlinks (my own startup) to build links to my website

Disclaimer: I am the CEO & Founder of Monitor Backlinks


Answered 6 years ago

I always use the Business Model Canvas or the Lean Startup Canvas to get insights in the bigger picture of a strategy. You can find enough examples of these models on the internet. Good luck!


Answered 6 years ago

My specialty is developing Digital Creative Strategies for Marketing Campaigns.

A great starting point is Google's Think Insights Toolbox: http://www.google.com/think/products-tools/

Using the data from those tools you can glean insight out of a brand which you can then use to come up with ideas that can be refined into concepts. A concept is when an idea takes on the shape of an execution, like a website or app.

Let me know if that was helpful.


Answered 6 years ago

My favorite FREE tools...

-Hunter.io. The easiest way to get a person's email with just a click! It's always with me in Chrome.
-Plutio. Manage your tasks, invoices, etc.
-Grammarly + Hemingwayapp. Correct your grammar and style.
-Buffer. Schedule your content so you can keep your consistency up
-Findthatlead. Find leads, emails, and data on your prospects.
-Neverbounce. Clean list of emails to reduce the bounce rate
-Sumo. Free tools for your websites (heat-map, overlays, etc.)
-Newsfeed eradicator. Eradicate the newsfeed from Facebook so you can remain focused
inbox when ready. Need to check a specific email in your inbox but don’t want to get distracted but new requests? Amazing productivity tool
-Thrive Headline Optimizer. A/B test your headline and get the statistics.
-Buzzbundle. Check the buzz on Social Media about specific keywords so you can respond actively to your target market


Answered 2 years ago

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