Questions

Background: Modelling has always been my passion, but because of the small market/demand in fashion industry in NZ (where i am based right now) , I only can do it part-time locally. Also, I came to the age of 23, so the life span for being a model is disappearing. To be able to transfer my passion for fashion, I thought about an alternative is blogging. It can also satisfy my secondary passion for business. Idea: To differentiate my blog with other exiting ones. I thought about video blogging my daily fashion on each post (also few photos attachments) rather than mainly based on photos. Concern: 1.Building a blog requires many skills. I love the part that you get to design your look (styling), the process of producing high-quality photos (modelling) etc, but my weakness is writing and lacking knowledge of online/social media tactics to attract a large amount of followers to be able to monetize it in the future. 2. After brainstorming few blog names, almost every single one that ends with .com is taken (imagine the frustration). It's been couple weeks , I just want to start it RIGHT NOW, but have no name for it..... 3. With video posting, I imagine it would be more time-consuming and costly ( pay for professionals to create the video and edit) than photo posting. If so, is there a way to overcome it ? 4. I am working full-time as an office manager on weekdays, wanting to pursue a side business then be able to turn it to full-time business one day soon. Is there a way to make money out of fashion blogging straight away, in other words, what product/service can I offer/sell on a fashion blog rather than waiting to gain enough fans to monetize it by accepting ads etc.

Creating a fashion blog is simple but making money from it is a totally different thing. In today's blog post, learn how to monetize a fashion blog and get paid for having exceptional fashion sense. You will have to have tons of creativity, an awfully specific and engaged target audience, connections, and an insane amount of luck to break through. A fashion blog allows you to express your own unique voice, personality, and taste in fashion from your own perspective. It is this uniqueness that you need to attract your target audience. That said, you need to remember that fashion blogging offers plenty of opportunities to earn an income, and this is precisely why competition is huge. Recent trends suggest that fashion blogging is going to be even bigger in the next few years, at least. Expanding horizons means an expanding audience, which in turn means you are likely to attract your target demographic, whoever they are.
So, you have built your blog, wrote top-notch content for it, promoted it, and now you are ready to make money from it. Let us talk about how to monetize your fashion blog.
1. Affiliate Marketing: Plenty of fashion bloggers, as well as bloggers who write in other niches, have been successful with affiliate marketing as a source of income. We have already written about the basics of affiliate marketing in this article, so I suggest reading it if you are not entirely sure how affiliate marketing works. Choosing the right products and services to promote is critical to the success of your affiliate marketing campaign, so choose them wisely. This is the same message for all bloggers who are into affiliate marketing, but it's a stronger statement when you're a fashion blogger because the content you would normally put out is highly visual, and visual connections are often more powerful and stick more to people's minds than written or even spoken words. Affiliate marketing is a good way to train yourself how to sell in preparation for selling your own products in the future.
2. Sponsored Content: While affiliate marketing earns you commissions when your readers click on your affiliate links, sponsored content is content that is paid for by companies. They cannot help but wonder if what they just read was sponsored by that company because there is just a tad too much praise and too little criticism. Making this worse are content creators who are not at all transparent about their content being sponsored. Plus, make sure your sponsored content is still of high quality. What makes or breaks native advertisement is if your audience remains engaged with your content or not, and if your content is sloppy, your audience will not be engaged. Honesty should also apply to companies who intend to sponsor your content. There will be times you will get offers to write about products that are not a good fit for your readers. Your primary responsibility should be to your target audience. First, you need to get noticed by companies who are a good fit for your blog. Valuable content, plenty of targeted traffic, and an engaged social media following are all attractive to companies looking to sponsor content. Sooner or later, a few of these companies will start to take notice and contact you. This way, their inquiries do not get mixed up with other emails that you receive, such as general questions and blog comments. After you have been doing sponsored content for a while, you can level up and start pitching paid sponsorships. This sponsored post from Always Creating Blog is an image-heavy post featuring the watch as part of an entire outfit, in contrast to the usual promotional photos showing nothing but the wrist where the watch is worn. Plus, note how it is clear even in the title that this is a sponsored post. Another good one is this article from Gypsy Tan sponsored by an online store and featuring a particular brand and model of sandals.
The simplest way to impress Instagram users is to post stunning photos that capture the essence of your blog, your style, and your story. You can attract potential sponsors by simply tagging relevant brands and companies on your photos. Ideally, you want to direct sponsors to your blog to see more of you. Since your Instagram bio is the only place you can include a link, make it count.

Create a bio that catches people's attention and convinces them to click to go to your blog. Make your Instagram a business account so you can add a button so you can be reached by phone and/or email. Example of an Instagram business account profile. You want prospective sponsors to easily contact you, but aside from that, an Instagram business account provides engagement data for your posts.
3. Brand Ambassadorship: The next logical step after creating sponsored content is being a brand ambassador. Influencers can influence purchase decisions, even though their influence may only be limited to the web and social media. Companies usually work with influencers for short-term marketing campaigns to help spread the word about new releases, for example. Brand ambassadors, by contrast, have deeper, long-term relationships with these companies. They may even be asked to attend company-sponsored events or as a representative of the company in other media events.
4. Selling Your Own Products and Services: When you've accumulated plenty of high-quality, non-sponsored content on your blog and social media, as well as acquired numerous engaged followers and traffic, it's time to consider selling your own products and services. Creating your own products gives you absolute control over product aspects such as its quality, how you want to sell it and when, and how much you want your customers to buy it for, which means you get to decide how much you earn for every item you sell and not have to share it with another party. If you have done everything else on this list, you would have experienced how to promote products. You also would have experienced collaborating with other companies and brands.
Besides if you do have any questions give me a call: https://clarity.fm/joy-brotonath


Answered 3 years ago

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