Building the product is not the hardest part. The hardest part is generating the sales. What strategy does a startup need to follow to get their first 100 customers?
Marketing strategy! During the build of the product you should have been testing how it solves pain points for customers. This would help with clear brand and value alignment. As for acquisition, from the value alignment stage you should have a clear understanding of who your clients are, from their its clear messaging and targeting.
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