I would like to start my own consulting or coaching business within the HR sphere. How does one build their credibility initially to build clientele?
Building your clients is a very important step in the business world. To do this, you need to work on your product or service and make sure that it is good enough for the customers to be satisfied.
The first thing you need to do is market yourself and start getting reviews from people who have used your product or service before. There are many ways of doing this but I would suggest using these three:
- Write testimonials on the products/services you offer - Have a free trial period where you allow customers to try out your product or service - Give away some freebies as an incentive for them to write reviews about your product/service.
After having gained some experience in marketing, create content that will help you build a brand name and build trust with potential clients. This can be done by creating blog posts, videos, or articles where they talk about why they chose your company over others. In my opinion if you are able to develop good content then social media platforms like Facebook and Twitter will also help you gain more followers which will eventually lead to more clients because of word of mouth marketing.
I hope this answer helped! Thankyou! :)
Answered 5 months ago