Hey, I'm a conversion optimization consultant so I can offer some help here. Whether a conversion rate is "good" or not is a relative measure. If you run a test and get it to 35% from 26%, that's good! If if go from 26% to 10%, then you know you could be doing better. Comparing your conversion r...
Strictly speaking, no. No one customizes anything. They say they want that, but this is a flaw in listening to users. If you watch their behavior, no one (I mean, 1/10th of 1%, at best) customizes. Now, that isn't to say mapping is good, readable, or often applicable to contexts. Aside from incr...
The answer will depend on various factors, including the structure of the company, your position/title/duties, your shares, remuneration you are receiving (salary by T-4, contractor (no T-4), dividends, etc.), does the company employee Canadians or permanent residents, profitability of the compan...
I have been working for startups as digital marketing for over 15 years. I would need to know more about your business to give a proper answer but depending on the product / service maybe you need to engage in sales or biz dev. In order to scale, you need to either add more offerings, get your ...
Unfortunately, in most cases where a transition occurs between contract developers prior to a shipped product, it's almost *always* the case that the new developer starts the code largely from scratch. When problems dictate a required transition to a new developer, it usually means that the pre...