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You'd want unique descriptions on each directory. Google wouldn't necessarily penalize you if 50 directories had the same description of your site, but those listings/links would be less valuable in Google's eyes and it's likely only one of them would be indexed. The more work you put in the mo...

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it depends on what your partnership agreement said but ultimately you should be able to create or execute on your buy sell given the terms of your partnership agreement. He should also forfeit any stock shares issued. If none of that has been done if the partnership was never inked properly, th...

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Usually it comes as "extraordinary events", which it would be a specific line apart in the P&L and would necessary have a note to explain the whole situation and how it won't happen again, and what are you doing to mitigate those risks (this is kind of from an accounting perspective and so you ca...

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Did you try http://leananalyticsbook.com/ ? Lean analytics is pretty much a tailored, evolving, improving and living artifact . It needs to be tailored as per your business needs, priorities, stage in business etc.. E.g A validation stage startup and a growth stage needs completely different an...

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I live in Brooklyn, NY, which is a really fertile ground for small business retailers. My experience speaking with a lot of the shop owners is that they simply don't have the resources to maintain an online presence. Just keeping the brick and mortar operation running consumes most, if not all of...

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So if I understand correctly you're building your own fund and you're trying to raise capital to make investments. Building your own fund is a very complex process (I know, I did it with mine). You will need to get a law firm to help you build the GP docs and the LP docs: NDA, LPA, SBD, PPM, Ter...

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My agency, along with fellow agencies are using Periscope as a part of an integrated marketing approach. There are many creative uses of Periscope that will drive traffic + conversions, it is all about finding the right solution that will provide the most value for you leads. Some of the ways P...

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I would need more details to understand that nature of your product but i would encourage the following exercises: 1. Pre-sales: the ultimate validation is getting people to agree to pre purchase your product. What I mean is actual exchange of money. This can be done through kickstarter or less...

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To build on what Sarah said - you can also look within channel if you have access to someone with the technical chops. Some ad groups or campaigns could be driving "worst" leads and others could be driving "best" ones. To cut off the channel is throwing the baby out with the bathwater. UTM tag...

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