Competing in this category when there are so many dominant incumbents is really difficult. You'll need a product that significantly leapfrogs that of the existing leaders, which means it's likely mobile-first and focuses on a simplified, minimalistic user experience that delivers on the core use...
That's definitely a tricky audience to get in front of online, since those generations aren't on social media nearly as much. Here are a few recommendations: 1) Target a younger audience (and/or baby boomers, who have a stronger online presence than seniors). Figure out how to market your servic...
If I may ask, "What's your definition of *mean* marketing?" In my more than a decade experience with companies, people have always asked for smart ways to market a product or service. I haven't found anyone trying to be *mean* with customers, as the word definitely doesn't carries a positive conn...
Develop a strategy and a plan. Check out http://Fizzle.co - They have a 13 week ste-by-step guide.
Hello Michigan is a great place ,my business comes from Chicago I could give you relevant data that I created and which are 80% + accurate and provide insight into the demographic structure of the population can make a plan for you and during the conversation give you the information you need you...
Customer retention is no longer just a marketing function—it's a data strategy. Many regional brands invest heavily in customer acquisition but fail to connect online and offline customer interactions into one customer profile. Without that, personalized engagement becomes impossible. If I were...
In italy you have a saying along the lines of: "Doctors usually suffer from what they cure"... meaning they're too busy being good and helping others do that one thing that they don't do it for themselves. I see the same for myself: I have 50+ apps in the App Store but unfortunately none of them ...
Ensuring the long-term sustainability of a business in today's dynamic and competitive market requires a multifaceted approach that takes into account various aspects of the business. Here are some key strategies to consider: 1. Adaptability and Innovation Businesses must stay adaptable to chang...
a) are you good at selling? b) can you afford to hire someone? c) do you have time to sell? Until you can afford to and literally don't have the time too, my gut says do it solo.
It can be hit or miss. I have found at times that it's more management than it's worth. Most of the time I have instead taken the same budget and hired a part time virtual assistant for the same tasks and gotten better results. Now, there's certainly something to be said for building your commun...