There are a number of pre-built social media platforms designed to allow people to quickly create their own social networks such as ning.com and Dolphin. The problem is that if your idea is truly unique, then these platforms probably won't have the tools you need to accomplish what you're looking...
Some ideas: - Have Pokemon stuffed toys as things that are found on the scavenger hunt. Or have them as prizes, or have Pokemon 'currency' as a prize. - Set up Pokemon 'lures' through the app. They attract Pokemon and are used by businesses that want to bring traffic. You could place the lures a...
Consider service providers which work in specific employee sub-segments. For example, create a relationship with service providers servicing the aboriginal segment. This is just an example, but you can work with service providers who hire people with certain disabilities, etc.. Service providers...
"What's the best way to interest busy consultants ... ?" As a busy consultant myself, I can say that you missed an opportunity right here. I read your question from start to finish, but it told me NOTHING about what you offer. By the end of the paragraph, all I know is that you're trying to se...
Who writes the review? Staff or passers by? The most obvious way to create a community would be to seek input from the audience – especially for a review site. Ordinary consumers write the content for you for free, and they naturally feel attached to the site where they've contributed. For no...
Don't delete them: segment them. Move them to another list for their own retention campaign. Send them a series of 3 messages saying that you've noticed that they haven't read anything from you lately, and you want to make sure that they're still interested in receiving information from you. If a...
You have limit time and resources so you need to think what I call "FIRST DOLLAR" approach. If you look across different modes to sell and target there has to be a few that would be the optimal. Focus only on those first don't look elsewhere - put each next dollar of effort into these (or this on...
Realize you're trying to make a sale here. Meaning that your first job is to Stand Out. If you don't stand out, you don't sell. Every competitor of yours has a portfolio. It sure helps if you have several prospects, but even if you only have one that's OK. I once had a company create a custom...
Alessandro Daliana's comments are bang-on. It seems you were also asking about how to get your elder's to accept your ideas about change. It's difficult, especially when your boss always wants to see you as their child. How do you earn their respect and get them to listen to you the way they w...
Probably not enough information to answer this question here, but... 1. the new pricing models sounds like the monthly charge will be variable and unknown. Some buyers won't like this (eg if you're B2B, they won't be able to budget for your costs) 2. Have customers asked for this? Therein, may li...