Lock yourself in your home this weekend and spend every hour possible on YouTube learning how to use a particular type of software commonly used by ecommerce companies (eg. Kiss Metrics, CrazyEgg, Click Tales, Google Analytics, Google Conversion Optimizer, Google Tag Manager, etc...). The goal i...
I live in Brooklyn, NY, which is a really fertile ground for small business retailers. My experience speaking with a lot of the shop owners is that they simply don't have the resources to maintain an online presence. Just keeping the brick and mortar operation running consumes most, if not all of...
Really tough to answer this question without seeing the site :)
Statista is a good source. For example, one of their reports states that for global internet users, the largest percentage people of who have made online purchases (58 %) were in the fashion-related category. Here's a good start on all ecommerce stats for apparel. https://www.statista.com/searc...
When it comes to ecommerce, Facebook dominates as the source for social traffic and sales. In a study done by Shopify, Facebook drives nearly two-thirds of all social media visits to Shopify. An average of 85% of all orders from social media were from Facebook. Specifically for the jewelry and wa...
Interesting, but very loaded, question. It depends on the industry segments, location of your business and the reach you want to have, as well as your budget. I have organized trade shows all over the world and in over 65 industries. So look at industry, location, country/city, attendee profile...
You are competing against Amazon at that point, I would pick an underserved niche that you are most passionate / knowledgeable about and start there. For instance, drone after market accessories like stickers, lights, carrying cases, etc. Look for some trends using Google, Pinterest, etc. It's bu...
Rental businesses are way different from sales businesses. Most entrepreneurs think all eCommerce solutions can be used to develop a rental marketplace, but the requirements to develop one are way different. To elaborate, rental orders are simply more complex than sales orders. For example, the...
Something you need to take into consideration (and most people forget) is to understand if the CEO is looking into the right numbers. That's how investors also vet entrepreneurs. Are they looking to achieve the right goals? For example, a successful e-commerce site always look to get as close...
I would say you have a few options, message me if you want to chat about it in detail.