As Seth Godin once said "If all your customers care about is price, its probably because you haven't given them anything else to care about!" Get those numbers on bad handling, shipping delays, lost packages and differentiate yourself from your competitors! Repackage what it is you do, in the wa...
Hi There - I'm a development editor and literary agent with over ten years experience in the industry. Saw your question and thought I'd chime in. You can mention the story in your book, yes, but you do need to reference Malcom Gladwell's speech or whomever said it and wherever it came from. I...
I have lost passion at least 100 times. It happens and the situation you find yourself in can make it challenging for you to care. I totally get that. If you are planning on getting out, I would try to position yourself so you have some time to regroup. If you are in a position to do so, I would...
1. Paid targeted traffic to a sales page. 2. Free giveaways of one book, hoping to get paid sales of another. 3. Podcast/radio show guest appearances discussing the book's topic. 4. Get an authority talking about your book. 5. Affiliate marketing--get one of your books included as content or ...
I worked from a home office for 8 years before getting an office and hiring w2 employees. I wish I had focused more on systems earlier because I would have more quickly realized that I do not need a centralized office with employees that work in the same building. Though 75% of us work under the ...
I would use social. Since you know your potential users are spending a lot of time on their mobile devices and you need to get them to pay attention to their computer, I would market to them through social. Target the social channels that your target market would be frequenting. Don't be afraid t...
Hello, I will provide you feedback but know that is generally frowned upon to use this platform where people come with real frustrations and hurdles and use it for advertisement. You website has a lot of flaw, granted is a landing page, and it could be greatly improved. Quora is great not only b...
I think there are multiple issues going on and I would honestly love to work with you on this as it looks like an actual challenge for me. I'm a business consultant and really do only like working with real hurdles that challenge me. One thing that stands out is your branding - or lack of. Y...
Hello! Co-working spaces are places that people enjoy going to, especially mini startups, sole proprietors, developers, designers, etc. So at least you know there can be a market. Now, to figure out exactly which is your target market, you can do so by literally "asking" people... (not like you'...
I'll cut right to the chase. You need to pay to get a good person. You are not selling a product with recurring revenues or a widget that a lot of people need. You do one-off projects for very custom business needs. These needs are random, and there is a LOT of competition. The person you wan...