I've done over 400 free speaking engagements for corporations, in exchange for the opportunity to promote my services (personal training). Now, I'd like to start doing paid speaking gigs. I've done 4 paid speaking engagements in the past, but they kind of just fell into my lap. I'd like to be more deliberate about it.
Here are some tips for you to get hired as a paid speaker. The key is to use “inbound advertising and marketing” strategies — that is, attracting capacity clients to you. You can do this in approaches:
1. You can ask contacts and the organizations for which you did free speaking, who already know and like you to recommend you as a speaker. For instance, a client might recommend you as a speaker for the professional association she belongs to, or a friend who spoke at a conference last year may suggest you to the organizers. Make sure that you have all the high-quality videos of your speaking which you did in past, as well as a list of your topics, as those are the first things any organizer will ask to see.
2. You shall create a blog and start content advertising and marketing. Answer questions groups are studying on google approximately hiring a speaker. Rank for those keywords and the organic traffic will are available in and people will find out about you on autopilot. As an example, I as soon as wrote a web article for the Harvard enterprise review approximately how to devise your professional improvement for the year. That article caught the eye of an expert affiliation that asked if I may want to do a (paid) webinar on the subject, which I can live for more than 600 attendees, exposing me to an entirely new audience.
If you are intersted to create your online brand using website or blog, I can help you to quickly set it up.