I'm in no position to advise on the cost of a Tinder-like app - having never used it myself. I can however share some thoughts on Freemium. Freemium is too often engaged because it is easy - not because it is right for the business. You'll still need to determine how'll you make money, even wi...
Demos and free trials seem to be the only ways SaaS vendors can think about selling. Funny thing: the same issues that plagued the IT field ten years ago (!) continue today. The answer is in education. I don't mean teaching the prospect for free; I mean as the seller educating yourself on the t...
Instead of repeating the wisdom of others, I'll link to it below. Here is a great blog post on hiring your first salesperson: http://tomtunguz.com/when-to-hire-a-salesperson Also, Mark Suster has written a ton of great post on his blog about startup sales. http://www.bothsidesofthetable.com/o...
You missed the opportunity to try and describe your service here, I wonder if you're generally missing the ability to effectively describe what you do to who you think is your customer? Strategy is simple. Tactics and implementation are where wins and losses are made. By "the brand connectin...
I did a quick web search for you and came up with Jeremiah Owyang's blog. I have met him and he's a genius. http://www.web-strategist.com/blog/2009/09/22/checklist-develop-a-successful-advocacy-program/ Should answer all your questions. Re: tracking and measurement I'd say "PR mentions" is a...
I'd definitely go with something like LaunchRock. It will let you set up this page in minutes. You'll want to test your core hypothesis, namely that the value you think the app will provide is actually needed. As far as how long you wait, I think the general purpose of a landing page like this ...
Have you looked at InfusionSoft, great CRM and has a task feature that allows you to set automation for tasks to be assigned to your team members.
B2C apps typically use a freemium model to make money off of in-app purchases and ad revenue. You could also make a paid monthly subscription model work in several categories, such as Newsstand. The challenge is finding the balance between giving enough functionality away for free so that your ap...
Ries owns 'Lean Startup' trademark. I doubt 'lean' by itself is trademark-able, and isn't claimed by Eric. Someone else may claim 'lean career development,' so might be worth a trademark search.
Some great suggestions Brandon! And it sounds like you're already using a lot of great insight tools. I'm not totally sure what you are looking for data wise, but what I've found to work in a lot of situations is simply using the Chrome Inspect tool. Essentially; 1. I right click over the objec...