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There's obviously no way to ensure a sale through, but to increase the chance of sale through as much as possible would involve using a combination of several known marketing/psychological techniques. Some of these would require for you to have some control over the text of the mail sent. However...

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The answer depends on how many patients are in the study, how many investigational sites are in the study, and how long the study length is. Other facts that can affect the cost is what sort of materials must be provided to each patient (smart phones? tablets? etc.). So, the cost could be sev...

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The first question I have is why would anybody pay for something they can get for free... Unless the free "whatever" is so difficult to get and free ends up being a lot of money (ie time). If you have a value proposition to take away the pain, then that's a start. Once you have established val...

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So my first question is, "What the heck is that?!" Like you're a purple-and-yellow zebra-striped three-foot tall jungle bird. I have no idea what that is, that certification. And your target market won't, not right off the bat, either. They aren't looking for a "Strategic Intervention Coach". Th...

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I would start by looking at the apps and software you like to use that was created by smaller firms (not the big companies). Many of these firms also do client work, which you can find out about on their web site. If you enjoy the apps they produce and they have the expertise you are looking for,...

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Yes. Hopefully you already own these domain names before publishing them like this but here's my 2 cents: Crowdsage.com is pretty solid out of those options. All things being equal a .com is going to give you the edge in terms of credibility and many would argue SEO. it does give you some mino...

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Identifying user personas is critical to your agenda. I originally come from South Africa, where the best "tech" startups are fundamentally copies of successful businesses in the USA or EU. The advantage, of course, is that they can copy many of the aspects of the original market leader: UX, UI...

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Many people in consumerist countries buy on emotion. It isn't the same at the lower end of the market, so brands lose out massively in that space, but they aren't really too worried about it given the disposable income available elsewhere. Branding involves understanding how your 'badge' make...

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Start off with what you have written: Identify his message and mission. From what you write it sounds like his speaking presence is the way to go with this; maybe filming live presentations and selling them off as web/video. Or you could help him ghostwrite a book, and publish it yourselves on Am...

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