First you have to know a bit about Affiliate marketing and realize that actually there are at least very different types of affiliates and they all serve different purposes in the sales cycle. Some help push value conscious consumers over the edge (ie, coupon based sites that you refer to), but ...
I don't have a great answer if you have a limited budget and time, but I would focus on 1) Building a social media strategy with an incentive plan attached to spark engagement. 2) Create a "hit list" of companies that fit the profile and ask them to participate. Not sure how many companies you...
You could also try to establish a group of analysts that would meet with you (virtually or in-person) that would act as an advisory group, in exchange for seeing their product inputs considered, or possibly a period of free use of the app. The best way to find out their motivations for signing u...
How many people are you looking to roll this out to? I would caution against trying to automate what should be handled in person during the early days of your business. Talk to people. If they don't feel like you care (because you're automating the process), they won't give you valuable feedback.
Startup recruiting is really a full-contact sport that must be played to win by the Founder(s) of the Company. If you want to hire the best possible talent, you must be as focused on this task as you are a fundraising round (in other words, completely focused on it until it's DONE). Great techn...
I have advised a number of Clarity members on this question exactly. LinkedIn can be a great place to find your technical cofounder. I would look for someone who has been at their current company longer than 18 months and has relevant experience or interest in the problem you're looking to solv...
This isn't very unusual or creative, but really go down every path you can to connect with someone who works there. It's the best way to get your resume past the initial gatekeepers. Some ideas: - Are you connected to anyone at the Startup on LinkedIn - invite them out to coffee -Does any alum...
Paid advertising on social media, particularly Twitter, Facebook and LinkedIn can be highly targeted and so I am sure you could find relevant keywords and topics to target using those platforms. Depending on where you are in the world, look for events on meetup.com and/or Yelp. There are almost ...
If you're not technical yourself, then you might not be able to gauge the efficiency of a candidate's algorithms or critique her code. But there are still some higher-level, more behavioral things that a non-technical interviewer should be looking for in a strong development candidate: 1. What...
Yes to both. Because it is a lucrative business, there is a lot of competition. There are very few barriers to entry in the staffing/recruiting space (cash flow being one if you are focused on contract placements as you'll need free cash to support payroll). You need to be prepared to stick it...