Honestly, through trial and error. Be lean and nimble. If something is not working, change. If it does work, keep sticking your bucket down the hole until the well runs dry.
Great question! I love questions like this ones. First off forget about Silicon Valley. If you are not here with that sort of relationship you will spend a lot of resources before you make something sustainable here. Second, you mention you've had some success - ok, why aren't you simply making ...
Are you looking at this subject from a marketing or management of growth point of view? In other words are you asking how to grow or how to manage and track growth? Michael michaelirvin.net
For two sided marketplaces, I recommend having strategies for the following areas: 1) Strategies for solving the chicken-and-egg problem in the beginning, as many multi-sided marketplaces fail to gain traction due to this problem. Buyers need sellers in order to show interest; sellers need buyer...
The best online business for long-term growth depends on your skills, interests, and market demand. The key to long-term success in any online business is consistency, branding, and adapting to market trends. •However, the most sustainable and scalable online businesses share these key traits: 1...
Before you spend $ or time marketing your service / website, ensure that your brand itself is quite strong. For example, if your name or domain is awkward, ambiguous, or off-putting, then every dollar and hour you spend promoting your brand will work less efficiently in your favor than if you we...
Offer to provide a course or training for the audience of a prospective JV partner. In my own business I have joined with real estate investors to teach internet marketing concepts to their students and then sold my products and services. I have also created a free course for a friend who is a ...
That's indeed a great idea!! Basically all you need is leads.!! This can be achieve with multiple channels. 1. PPC (a bit costlier for IT agency) 2. Referral Marketing 3. SEO 4. Niche Emailing (Not Bulk) 5. SMO And for mode I need to see nature of your business in detail Tx, Hope that helps!!
with a product like this, I believe you need to be in a location and position to show the product to consumers. Have you exhibited at The outdoor show, or Boat Show. This would be ideal for yacht clubs that move boats on trails at start and end of season? Setting a booth or display at local yach...
The highest-impact growth marketing tactics for a B2B SaaS startup with zero customers is often direct outreach. When you're at a point where you don't have customer validation, it's incredibly hard to get useful data from very small amounts of traffic. So in a zero customer state, your highes...