I'd recommend both. That's what I've done, and I've never hurt for work. The thing is, many marketers offer lots of ideas, but are unable to implement the solutions. This means that a client has to hire a marketing consultant to create a plan, and THEN hire a designer/developer/etc. to actually ...
Sounds like you are off to a great start. In order to make the phone ring, you will need to develop a marketing plan that will continue to amplify your reach. Here are 3 things that quickly came to mind: 1 - If you are already on social networks, are you connecting to groups and sharing your in...
I have no experience with salons, but marketing is my thing. So I'll give you some suggestions of what to think about, followed by what to do. Do you have clients already (let's say from your working days at another salon)? If so, you can start profiling them. You can ask them to fill out a form...
Ticket Tailor is an online ticketing platform with no per-ticket fees. Instead it's a monthly fee from just $25 (or £15) / month (and I'm the founder). It's really easy to use, you can embed your box office in to your website, and it works with PayPal and/or Stripe for taking payments so you get ...
Hi, Allan here. I have been leading our market research team for the last 3 years. I would say that market research is very essential in setting up your business. You need to know the demographics, people flow, availability of physical location, etc. I want to help you further so please let me ...
Consider service providers which work in specific employee sub-segments. For example, create a relationship with service providers servicing the aboriginal segment. This is just an example, but you can work with service providers who hire people with certain disabilities, etc.. Service providers...
I would use pay-as-you-go model which lets me scale as and when required and pay accordingly. The traditional problem with Home grown software is you can't accurately predict the growth when you open the floodgates. So choosing a pay-as-you-go model works perfectly here. The other constraint I s...
The number one thing to do is to make sure your email template is mobile responsive. If you are using a mail service like Mail Chimp, that work is done for you. But if you are using a CRM that requires you to create the template, you want to ensure it is designed for mobile. Gmail can be especial...
I do what's called a simple "reverse journalist lookup". Step 1: Identify your "sister company". This is what I call a company that is very similar to you but not a direct competitor. Make sure you are different from your sister company. For example You may offer an on-demand snowplowing service...
Here is a website with some additional information: https://www.canada.ca/en/immigration-refugees-citizenship/services/study-canada/work/work-off-campus.html If you have further doubts, just email Service Canada and tell them what you plan to do and they'll let you know. David Barnett