I'll first answer this from a product and development perspective: This answer is written assuming you have done everything right to launch a product that has already established product/market fit. First, you want to fix the "leaky buckets." Brett Martin wrote a post-mortem of his startup and w...
Like anything to do with a startup, it's about proactive outreach. AngelList is a great way to research what people have done before. You want to optimize for relevant experience. AngelList however is very ineffective for making cold connections. Instead, I use LinkedIn and ensure to always w...
Hi I have ben working in the field of Mobile Marketing since 2008 and even though most of our activities has been targeted a consumer market the mechanism is much about the sam. If you could provide me with some words about what type of products you are trying to sell to whom - I'd be glad to hel...
The best way to do validation on this idea would be to acquire customers through Facebook ads (rich targeting makes you able to cohort users nicely). Then, you could manually pair people via email or through a simple text messaging exchange facilitated by Twilio. In this scenario, you could pro...
Quality control is always a concern when working with an overseas vendor, and I can only imagine your frustration with the samples you have received. My advice having sourced from China and many other countries is that you need a person on the ground to make sure your expectations and specs are b...
Here are some options: ___Free Options___ 1) Make apps without needing to spend a lot of time learning to code. Look into "MIT App Inventor" (http://appinventor.mit.edu/explore/). It's a very _easy_ way to make pretty complex apps using drag and drop coding. You can find youtube tutorials that...
The answer is: it depends. Noone can really give you a 100% accuracy answer. Marketing is all about experimentation, people surveyed different checkout pages and every industry seems to find different results - mainly because their audiences differ. (Age groups, etc) With email, it's much of t...
Use the social media. Run an add on Facebook and Instagram. It is not expensive at all, you can address geographies that you want. Emphasize how your product differs comparing to others. Show clearly how customer can benefit on them.
I'd be happy to help, depending on what you need help with. I advise early stage hardware startups on rapid prototyping, market testing, etc. I've both founded my own hardware startup (which has gone on to raise over $10 MM), and designed and built hardware prototypes for other startups. If you...
Disclaimer: my business is based in the U.S. with little experience in the UK and EU. But I'm inclined to believe that if you are the entity legally importing the merchandise, you pay VAT. Your client would pay VAT only if the import documents list their name as the consignee. If you only wanted ...