What? You are obviously unqualified for this position. You need to quit and let someone else do it.
It depends on the potential for growth of valuation in your business. If 5 years from now, you think you think "moderate" success is most likely (a few million in ARR as a Saas business as just one example), then using your equity to buy services might actually be *worth* it. But if you're purs...
There are a handful of great PR agencies for mobile consumer apps in SF & NY but for a consumer launch, a great PR agency isn't sufficient to garner widespread coverage. With so much actual product awareness for new apps being driven by Twitter (and to a lesser extent Facebook), traditional PR...
It very much depends on what your core objectives are as to whether using an online newswire is effective and also what niche your business operates within. The success of using the likes of PRWeb may differ on a case by case basis. Some tips to determine the success of a Press Release: - Revie...