Our product stalled for 4 years by getting this wrong and it wasn't until the founding CEO of Netflix showed me how to set proper KPIs that we finally started making gains on optimizing our product. Based on your interest in angel investors, I assume this is an early stage startup and most socia...
Hi, you need someone that has done investment before. An investor is better than a startup founder that has raised capital. An investor looks daily at a startup pitch and knows exactly what are the key elements that a pitch need to be interesting. Fundraising is a full-time job and a lot of start...
Start experimenting by putting the 2 things in place you say you are missing: 1. create a validated learning model 2. Stop focusing on vanity metrics; replace with user growth, cohort analysis or growth metrics. Do not just read Lean principles; APPLY them. Also, What are you doing to brand yo...
Meet people. Entrepreneurs, marketers, investors. Meet enough of them and you become their matchmaker as well as promoter. And if you pay attention to what's going on, then you might end up their advisor too. Hello.
Hi First of all, the fact that you are talking about market research ('validation') is great. I've seen so many startups invest time and money, only to find out later that no ones wants/needs their product, or that they only want a certain aspect of it (whilst the startup spent money developing ...
Hi, This is a huge question and one that I often get asked - from various aspects (investors, founders, service providers...). General answer: there is no 'magic percentage' that a founder should hold - it all "depends" on the founders, on the investors, on the size of the investment, the indus...
Most expenses (in most countries) that are directly related to the advancing your business are tax deductible. For example, marketing on FB or Google Ads, using an attorney or other counsel - like on clarity. Good luck
The best mentors aren't those who are super successful and noteable, they're the ones who have been through what you're about to do 3-5 years ago. Using that filter, find companies that you admire the are growing and have a great brand around them - then approach the founders/CEO and ask them if...
Talk to strangers everyday... anytime your in a lineup, buying something, coffee shop, etc... learn to ask great questions and tell great (short) stories. There's books on this, like Never Eat Alone by Keith Ferazzi + many others.
"Every contractor we talk to tells us its a great idea and they would pay for leads, but we have yet to have anyone actually purchase a subscription to our site." This seems like an obvious question, but have you explicitly asked them to give you money for the service? If not, then that is 100% ...