Hi, There is a big difference between the two goals you mentioned and the method to achieve them. If you're looking for brand awareness, you should consider utilizing a method similar to the first option (see more on this below). If you're looking for a return on investment, you should go with ...
As I understand , you have domain expertise in travel industry and have a unique idea that you think will is needed in the market. I also assume that you did some study and came to conclusion that website is what you need (Not mobile first .. re-think !!) If you are a first time found I would s...
Many popular social media platforms have advertising platforms that can be zeroed in pretty well. For example, Facebook would allow me to select, "People traveling in this location" and then India as a country or specific cities within the country. I wouldn't just assume that Facebook is the en...
Hello! Check out Shake, they have an app with a ton of free contract and terms templates. They're great with startups, so I'm guessing if they can't help you out they might be able to point you in the right direction. Cheers!
I love this type of questions because it has to do with strategy which is my sweet spot!! My name is Humberto and I'm the co-founder of www.Unthink.me a digital marketing agency that allows small business owners and entrepreneurs negotiate their subscription budget. We started offering marketing...
As former CMO of Expedia I can tell you that being focused will trump any theoretical upside of having different names. To this day there's a struggle to build daylight in meaning between Hotels.com and Expedia's core hotel business - and there have literally been billions spent on trying to do t...
There's a lot of marketplaces where you could promote the app to avid travelers. I work mostly in the travel space, and building an audience is always the hardest part, especially since there's so much competition. You have two great options, and the first I'd say is to create a press release. ...
Naturally 1001 variables play into this that I'm blind to but here are some assumption laced thinking points: You're profitable, upwards trending, business, in a very competitive vertical. Yes? You guaranteed have a Buyer, unless: 1. Your asking price is outrageous. Not likely as we've closed ...
First off, you have to find out who would be willing to pay for this. All the information you describe here is already out there online, if you have the knowledge and the time to research it. In my view, your segments should be found with people, who are too busy to build a schedule themselves, ...