I am an early investor in a company that was lucky enough to be selected to Y-Combinator back in summer 2015. First of all, the process is very competitive, so you should a) expect that despite following all of my advice, you will more than likely not get accepted into the program b) have a so...
I am assume you're talking about equity crowdfunding. There are several sites available now for accredited investors, which would be looking for a higher return than you are probably expecting. After May 16th this type of investing will become available to the general public. The SEC just opene...
This is indeed a tricky challenge, and you've articulated it well. However, without knowing the missing element ("brand name" / "mother name"), it's hard for me to give you specific guidance. Does the brand name itself suggest health and wellness (as, for example, "Hygieia Wellness" might), or ...
There is not much background information when it comes to what your company is doing, but will try to provide some tips. Assume you are working with customers and have some kind of ticketing system in place, so for: 1) I would be sending a very short survey with every single ticket just asking...
Require payment up front, either in full or as a deposit. During your onboarding process, make it clear that your policy is to pause future work if the client becomes past-due. And then follow that policy if it becomes a problem—be polite but firm. Concerned you don't have the reputation or trac...
If retention and monetization rates are healthy, and you want to focus on acquisition, I would go with the following: - Niche or vertical focused landing pages on your website, to build and grow a list of emails/phone numbers for your sales team. - An Adwords search campaign targeted at your co...
You don't need a hotel license. You run your business as a lead generator and leverage the licenses this the owner already pays. The dues are already being paid for the rest of the units so you don't need to compensate the owner additionally for the licenses. You however are a contractor who simp...
I'm not sure if this is how you imagine this world to work, but at least according to the order you wrote it "raising funds" was first. In reality it should actually be one of your final steps of the stage you are at right now. It may even come after a year or two! So you have this great app i...
Pricing anything is a little bit of science and art. It really depends on what you are selling. You'll be looking at cost plus or value pricing. If you're selling goods in a highly competitive market, you're stuck with pricing to beat competitors and product differentiation. If you're selling a s...
I have been involved in building and implementing systems - both SaaS based products, custom services. I have seen that it pays to smoothen the process of on-boarding by offering controlled and curated access to potential customers. Seed the environment with contextual data and help the visitors ...