Very unique question !! Haven't heard anyone raising this !! I do strategic IT initiatives and teach Intra-preneurship in corporate IT teams. We have Lull times too - Christmas, Thanksgiving with vacations and low loads. The best activity to do in this period is "IMPROVE YOUR BOTTOM LINE GROWTH...
That question can only be answered by taking your goals to a marketing company. As a web marketer we try to understand not just what the prospect is looking to achieve (leads, branding, increased profits, etc.), but by what means they feel is the best way to achieve those goals (social media, co...
I've worked on large civilian and defense projects for the Federal Government while working for two top-tier management/technology consulting firms and one smaller technology consulting firm. Have you considered approaching some of the big management/technology consulting firms that do most of th...
If you need instant revenue, a PPC campaign might be the best approach. I would always suggest hiring a person or agency to manage that unless you have someone on staff that focuses on that alone. Doing PPC yourself is easy, but it's rarely the most profitable way to go due to the nuances that ar...
There are many things to consider, and nobody can advise you on everything. 1 thing I would emphasize is this: Brand names outside China are VERY different from website or company names inside China. In order to communicate effectively with a global audience, you should be careful to choose th...
Basically, the question is this: Are people reading the book for your writing, or for your ideas? If it's for your writing (say, if you're a fiction author) then you should probably write it yourself. It'd be disingenuous not to. If they're interested in your ideas (which is the case with most ...
I was trained as a Mechanical Engineer and now, run a few businesses. One thing that really helped me figure out the answer to your question (which was my question too) was to take a step back from trying so hard to identify my passion or make a decision. Instead I focussed on doing a few things...
You are missing whether LinkedIn and mailers are relevant to your target customers and also how they use these media, if your targeting was accurate. - (Buyer Personas http://j.mp/1LPsR1a) GOOD NEWS. Many CEOs of small companies are active on LinkedIn and even write their own content, but I can...
Craig is right, you'll need 3-5 year (you might aswell do 5 year btw) financial projections; a spreadsheet of course, with summary yearly costs/EDITDA etc on a slide in your deck. The plan can take the form of a slide deck. Use something like this as a template: 10 to 15 Slides COMPANY PURPOSE...
If I were 18 again, I'd tell myself, "Don't waste time chasing women you aren't going to marry." Ha. That was probably the single biggest waste of my time, creativity, and money. But to get more serious, I wouldn't focus too much on finding your true passion. You will probably have multiple true...