Yes, you should read Do More Faster by Brad Feld and David Cohen from Techstars. It gives you great advice on what to consider when starting your tech company.
Erghh...tough to answer because at 18 I know I didn't listen to many people...and I thought I was a "nice kid." A lot of this stuff is learned through trial and error, and this saying (which has been attributed to many people from Mark Twain on down) is accurate: “Good judgement is the result o...
Having just completed a top notch Accelerator program I can tell you that even in the great programs not every company survives. Accelerators and their coordinators are a good resource for entrepreneurs who may be in search of additional opportunities. That group of people varies greatly in ter...
What do you see when you look at the stock market over the last two weeks? The Dow was down over 900 points this morning. Why are you even thinking of selling your business in this sort of market when there are no buyers? If the above makes sense to you then its wrong. The Dow recovered becau...
Well, you'll certainly have a lot of options for where to focus your marketing efforts, since entrepreneurs are a huge market and pretty much everywhere on the web. I'd recommend testing some different social media channels - grow a brand presence on the major networks, and if you have the budge...
There are a lot of places where you can try to get validation for your idea. But before you start going to look for these places, get your Buyer Personas (the representation of your ideal customers) in order. If you know who your ideal customers are, then the next step (of finding where they han...
I very rarely recommend display ads for user acquisition (and I'd be hesitant to call this a growth hack!), but because your product is very visual in nature and you're targeting users of one specific site, it might be worth testing an ad campaign through the Google Display Network, using managed...
Solidify your idea by making sure that there is a market there. That means putting everything into a presentation, similarly to create a Product specific business plan. Speak with your tech team to decide upon technologies and commercial of the shelf software licenses, including hosting. Design a...
If you want to build a business around this, I'd recommend looking into some platforms that offer white-labeling and an easy interface for creating courses. Check out www.thoughtindustries.com. Or you could always go with something like Udemy, which may be a bit easier, but would be hosted throu...
A tool we love to use is Adespresso (Adespresso.com). There you can easily create Facebook ads in a much more intuitive way than you would in Facebook's own power editor. Adespresso also automatically creates A/B tests for you, letting you ad a ton of images, headlines and text and creating mul...