Getting some of your relevant authority content in the front of some of the decision makers or Influencers of your target market is a great way to make entry. This is done via content and Influencer marketing using digital and social networks. We work with Construction firms to develop strateg...
All data ownership comes down to the terms of service for the providers involved or the agreement negotiated. It really all depends but those are the 2 places to look.
If I have to tell you only one thing: it is Distribution. Most of the entrepreneurs (including me at one point) are so obsessed with the product and adding new features to it. They completely overlooked the fact that Distributing the product is what play single most important role. Even over the...
I have written hundreds of blog posts by interviewing amazing people. I have interviewed best selling authors, CEOs, entrepreneurs and more. Here are my five tips for getting the interviews... 1. Ask - most people want to be heard and they will grant you an interview if you simply ask for it. ...
Obviously, they do the fundamentals well. Good brand. Good experience. Good word of mouth. Good PR. Etc. Etc. But after my interview with Ryan Graves, the head of Global Operations at Uber (https://www.growthhacker.tv/ryan-graves), it became clear that they are operationally advanced and this is...
As mentioned, it depends on what your specific goals are and what kind of marketplace we're dealing with. I know the best practices / approach we used at Skillshare, but let me know if you have a more specific question.
Hi! I am owner of an ice crean chain with 45 stores in Chile. We have stores in shopping centers, streets and also karts that you can put in events and parks. The average cost margin of ice cream (depends on the amount of materials you use in producing the ice cream) is around 40%. This is ita...
100%. Many companies "Pivot" and when they do, they let their current users know that the service is shutting down - but that they're now moving onto something new (or launching a new company). Flowtown (my last company) did this 3 times. We even leveraged users to test the new product before ...
Many of the large established maunfactures attend trade shows, such as the Canton Import and Export Fair. The key is to look for manufactures that already supplies to established brands. Once the manufacture meets the QA standards of the large brands, their quality remains consistent regardless o...
It really comes down to 2 major buckets. 1) CONTENT / INBOUND MARKETING Some people consider this option free, but it's not. Time is money, and it requires an major investment to do it right. The options are: - Company blog - Guest post on other blogs - Engage on social media (Facebook, Twit...