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Obviously, no 2 situations are alike; and multiple factors affect any outcome. Practically, the number of answers is infinite. But one factor I've looked at intensively, full time for years is the role played by the brand name and/or the site's domain(s). Think of doing business -- online or o...

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You need to adopt integrated approach to market planning, strategy design, and execution. And, that starts with how the business is positioned across internet. Website, Content, Social Media Presence, Media specific strategy et al forms some of the ingredients. People engagement follows planned m...

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I think we'll give you the benefit of the doubt and assume you are not promoting here through a question it appears to me that there is a different issue at hand. Could be branding, positioning, market focus, pricing or wording... Could be a number of things more suitable for a call I think. A...

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I am guessing you have gotten past the initial question you need to answer which is why do you want to run. If so, then the easy answer to your question is that it depends on where you are running, where you are starting from and who are you running against. You need to look at the district, an...

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What of the following things does your startup have? > Founders who have graduated from prestigious universities / previously exited companies to known acquirers / worked for a known companies (with known being a brand-name company such as Google, Amazon, Facebook etc) > Three or more months of ...

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You don't need anything other than a B1 + the right rental agreements in place. You can have a building where one floor is residential and one floor is office space, that's perfectly normal usage. With regards to setting up co-working spaces, there are loads of them now. So you should consid...

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Great question, I have launched a few digital products and have helped others do the same. The steps can be as simple as: Setup a PayPal link and send it out to people or can involve complex applications. Without knowing the exact nature of the product or service in mind here are some general st...

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It's a well-discussed and accepted principle of entrepreneurship that founders benefit from being surrounded by people who can support them on multiple different levels. I recently read an article which outlines the five mentors a founder needs in her arsenal. I can't find the article specificall...

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I'm concerned that I don't see a back end to your funnel here. Looks like you only have small, medium, and large of one service. Rather than concentrating on discounts and discounting methodology, why don't you look at Cost of Customer Acquisition? If you knew that number, you'd know what you h...

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Congratulations on your new opportunity. For any business strategy to work, you must have the following: - A clear, articulable mission or objective - Buy-in from the entire group - Ownership from each member of the group - A system to measure the success of the strategy - A well-defined custom...

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