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I think there are two parts to your question: A) List Building B) Engagement of your list once built On the list building side, I would suggest you develop a strong content marketing strategy. With a B2B audience, there are really great affordable solutions like HubSpot that can give you the to...

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Have you thought about suggesting existing Customer Relationship Management (CRM) platforms? While they all have learning curves to tackle, they will still surely be time savers compared to starting from scratch. I'm a big fan of Infusionsoft and a Certified Partner but if a robust solution lik...

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I use the FB Login App to collect FB Verified leads thru an App on my Fan Page. See this video which explains http://youtu.be/5tjVNf9H_Uk. I have mainly offered a free software trial - 7 day ecourse, or registrations for live hangout events which I also host on my Fan Page. It has been very ...

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There are a few common problems when it comes to email marketing: -Spam (annoying customers) -Not opening your email if your subject line is not interesting enough -Oversaturation (receiving too many irrelevant emails)

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There's obviously no way to ensure a sale through, but to increase the chance of sale through as much as possible would involve using a combination of several known marketing/psychological techniques. Some of these would require for you to have some control over the text of the mail sent. However...

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It really depends on your mission and from where you intend to drive revenues. Asking a guest to create an account and log in in order to send an email to your customers could be seen as a stumbling block. The more you can encourage visitors to reach out to your customers, the more your custome...

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My first question is, how did you get these email addresses? If they physically entered them, simply store them in an encrypted spreadsheet or database for importing into a platform. Of course, the best method is utilizing an email service to initially collect those addresses.

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I agree with Stuart - avoid it. DON'T do it. It's annoying. I get 50-60 email a day. I don't want more, I want less. Opening email priorities go to Clients, Family, close friends - not always in that order... people I don't don't know who are trying to sell me something... they get deleted. Too m...

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If a subscriber is not opening my emails I sent send them to winback sequence but if Its me who hasn't sent an email for months, I just keep sending them like before..

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